Attendees will learn powerful tips, tools and tactics for search engine success in this 2 day workshop
Day 1 - All about Google
Learn how Google works, how to get a top ranking and powerful tips, tools and tactics for search engine success.
Topics will include:
- Factors that affect your rankings
- An introduction to Google’s vertical search results
- Google Organic Search
- How page rank and link popularity work
- Social Media tactics including web 2.0 and blogging
- How to analyze and increase your online presence
- Tools to spy on your competitors
- Tools for Tracking Results
- Tools for keyword research
Day 2 - Link and Content Building Lab
Attendance to the second day is optional, but highly encouraged. Bring your laptop – this is a hands-on lab day! Learn while performing link building and content building strategies specifically for hotels, resorts, and inns.
Discover how to increase and improve your online presence through powerful referral links and content that will attract search engines.

Bring Your Laptop:
*Wifi included
*Electricity included
Class Size:
Space is limited
Refreshments Include:
*Coffee and a continental breakfast to start the morning
*Cookies and snacks will be on-going
*Sit-down lunch included
*Wine and cheese reception
Cost:
Sign-Up Before December 22nd:
Both Days: $299
Day 2 Only: $174
Bring a 2nd person from your
company for Day 1 or both days: $149
Sign- Up After December 22nd:
Both Days: $349
Day 2 Only: $199
Bring a 2nd person from your
company for Day 1 or both days: $149
Lodging:
Special promotional rate of $149 per night is being offered by the Inn at Fox Hollow and is available for January 11-14th. Book online using the special block code “Blizzard” or call 800.291.8090
