February Educational Seminar 
and Business Exchange

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Wednesday, February 24, 2010

3:00pm – 3:30pm:  Registration
3:30pm – 5:00pm:  Educational Seminar
5:00pm – 6:00pm:  Networking


Seminar Topic

The ABC's of an Exhibitor's Marketing Plan:
Presented by the Trade Show Exhibitors Association

Looking for ways to improve and enhance your exhibit marketing? During this seminar, you'll learn what to do before, during, and after the show to solidify relationships with your prospects and customers. You'll learn what goes into an exhibit marketing plan, determine who contributes, and learn how to implement the plan.

Key skills you'll learn during this seminar:

  • How to target and drive the right prospects to your booth
  • How to engage them at the show
  • Implement post-show strategies to ensure the relationship continues once they leave the show floor 
  • How to track, measure, and ultimately, improve your results


Pricing

$50 - Member
$60 - Non-member

You may register at the door for an additional $5.

 
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Chicago Convention & Tourism Bureau